Audio-Technica Partners Luthman SMTTS AB

Audio-Technica has announced the appointment of Luthman SMTTS AB as its new distributor in Sweden.

Founded in 1990, Luthman is the largest distributor of MI/consumer and professional audio products in the Nordic region with more than 60 international brands – including Gibson, Apogee, AVID, RCF, H&K Audio, Focusrite and TC Electronic – in its extensive portfolio.

Pär Olsson, General Manager/COO, Luthman SMTTS AB said of the new agreement: “We are extremely proud to add Audio-Technica to our industry-leading portfolio of high profile brands. We have followed the company’s development for well over 20 years and have always been impressed with the quality and performance of its products, as well as the wide range of solutions for all types of audio applications that Audio-Technica delivers. The brand will be a cornerstone of our operations from now on and we look forward to a long-lasting relationship.”

Dre Klaassen, Audio-Technica Export Sales Manager added, “We’re delighted to welcome Luthman to our network of distribution partners. The company’s wide experience and reputation are second-to-none and I look forward to working on some exciting projects together in the future.”