POLAR Appoints Stuart Russell and Richard Ward

POLAR has appointed Richard Ward and Stuart Russell as Business Development Managers.

With a career spanning more than thirty five years, Richard Ward is a widely recognised face in the industry, where has been associated with world-leading brands such as Korg and Technics, and played key roles in the U.K. launch strategies of Mackie and Nord Lead. A professional keyboard player, producer and DJ in his own right, Richard possesses a keen understanding of the needs of customers across the MI, production, broadcast and DJ sectors.

Richard Ward looks forward to his new role: “I think that learning the industry from both sides of the fence has been key to creating a synergy where both the retailer and end-user get the best from the brands I represent. The range of POLAR’s portfolio and the diverse market it serves, including retailers, professional AV companies and consumers, aligns perfectly with my knowledge and experience.”

Tim Riley, Director, Brand Development at POLAR commented: “I’m excited about Richard’s appointment. His passion and enthusiasm for all things audio shines through in every conversation, and his commitment to delivering exactly the right product technology and value to his customers makes him the perfect fit for the role. He’s a highly dynamic operator who’s sure to make a significant impact at POLAR.”

Stuart Russell is another highly-regarded professional who has worked for many leading brands including Audio-Technica, Soundcraft and HARMAN Audio. Familiar with every aspect of AV manufacturing, distribution, installation and retail, Stuart brings a wealth of knowledge that can be readily applied to support POLAR’s extensive portfolio.

Stuart Russell is relishing the challenge: “Being part of the POLAR team gives me the chance to work with a fantastic range of top brands which cover a huge section of the MI sand Pro Audio markets. I know my customers will love these brands, and I’m looking forward to continuing the great relationships I’ve built with them over the years, as well as developing new ones through the breadth and depth of the POLAR portfolio.”

Tim Riley added: “I’ve known Stuart for many years, and worked with him at Audio-Technica. His drive, professionalism and determination, not to mention his great sense of humour, will be of huge benefit to POLAR. He’s very experienced and held in high regard by all his customers.”

Reflecting on POLAR’s emergence from the pandemic, Tim is optimistic: “I’m confident that as we emerge from the pandemic into a strengthening market, POLAR will be in an even stronger position following the recruitment of two such experienced and customer-focused managers.”