JR Chai Joins Altman Lighting as Their New Asia-Pacific Sales Director

Altman Lighting is pleased to announce the continued expansion of their International Sales division with the appointment of industry-veteran Jimmy ‘JR’ Chai as their new APAC Sales Director. With a vast amount of experience in both the architectural and entertainment lighting industries, Jimmy will oversee all sales channels across Asia, Australia and New Zealand whilst also strengthening key relationships with distributors, dealers and lighting professionals throughout the region.

“I have personally known JR for a number of years and with our growth in the Asia-Pacific market we are very fortunate to have him join our sales team to strengthen our client relationships and continue to expand our market presence,” stated Julie Smith, Altman Lighting General Manager. Having most recently worked as the EAP Head of Projects for ARRI Asia, Chai has also served as the APAC Sales Manager for Philips Entertainment, as well as the Chief Technology Officer for 5 Star Media in China. As a graduate of Loughborough University, Jimmy joins North American Sales Director Nick Champion and EMEA/Latin American Sales Director Jaime Friedstadt to complete the Altman Lighting International Sales division.

“Over the last several years, the Asia-Pacific market has experienced a sustainable growth in the architectural and entertainment lighting industries,” said Jimmy. “Knowing the history behind Altman Lighting, and the passion behind the leadership team, I am very excited to be joining their International Sales division and I look forward to continuing to build on our strong client relationships.”