
RED Lights Up the Entertainment World
17 February 2012
A new Italian brand of entertainment lighting will make its official debut at Prolight + Sound, Frankfurt from 21 to 24 March 2012. RED Lighting was born on the solid basis of a dedicated collection of entertainment lighting fixtures firstly developed by Martini Entertainment.
RED Lighting is today the unique holder of that collection and subsequent developments, having succeeded Martini in the production, distribution and marketing rights.
Besides Franco Natali and Gherardo Flaccomio Nardi Dei, the two dynamic entrepreneurs who had the idea, the third partner of the company is R&D International, that also owns B&C Speakers - a well-known Italian company listed on the Stock Exchange that successfully operates in the audio sector.
Inspired by some recent takeovers and similar attempts made by parties from outside the entertainment field, this initiative is based on an alliance among partners who operate in different markets both related to the sector.
The possible synergies between RED Lighting and B&C Speaker gives strength to the Group as a unique and reliable partner, able to offer excellent audio and lighting products and services to clients who are becoming more demanding and seek straightforward relationships.
RED Lighting has been founded on these credentials, thanks to the entrepreneurial intuition of its partners - who boast over 10 years of experience in the stage lighting field, as well as in architectural lighting design.
RED Lighting starts out on a strong footing, with a collection of fixtures entirely designed in Italy and characterised by the use of the most advanced technologies: last generation light sources, forefront components, innovative solutions for the many applications in the entertainment field.
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